“To comply with a non-disclosure agreement, I have omitted and obfuscated confidential information in this case study. All information in this case study is my own and does not necessarily reflect the views of Security Finance.”
The content marketing web platform is a marketing campaign tool custom developed for Security Finance. The marketing team did not have a unified platform to create and manage adverts. The team used several ways of managing marketing campaigns. With thousands of adverts going out to customers, a consolidated form of managing adverts was long overdue. The team set out to create a platform that solved all the problems of the marketing team.
Aiding the marketing team have a more collaborative and organize workspace for marketing ads.